DIGITALIZATION IN THE KITCHEN, THE KEY TO EFFECTIVE PRICE MANAGEMENT IN THE RESTAURANT INDUSTRY
- Mychef reasons
- News
On May 22, we attended the II Professional Breakfast “Pricing and Price Management Strategies,” organized by AIDABE and InfoHoreca in Madrid, which brought together executives and experts from the Horeca sector to discuss best practices in price management and revenue management in the restaurant industry.
Our Sales and Marketing Director, Roser Gestí, presented our view on the importance of digitalizing professional kitchens as a foundation for real and efficient price management.
Technology applied to the kitchen enables the collection of relevant data on oven usage, energy consumption, performance, and processes—key information that helps restaurant managers make more informed decisions regarding the menu, staffing planning, or product turnover.
“In Spain, there is still work to be done, but digitalization is essential to implement real dynamic pricing that aligns with business operations,” Roser stated during the event.
This approach was supported by the interesting study “Dynamic Prices: An Effective Strategy in Spain?” conducted by YouGov, which delves into current trends and challenges in price management in the sector.
At Mychef, we strongly believe in this digital transformation. Our cooking equipment is evolving toward a 100% digital and connected model, remotely manageable through the Mychef Cloud platform. Our app provides detailed statistics on cooking processes, consumption, top-selling dishes, and process efficiency, giving managers real tools to optimize their business and adjust prices with reliable data.
We are not just manufacturers of ovens. We are technological partners for the restaurant industry who want to make decisions based on real insights rather than intuition or trends.
And you, have you taken the step yet?
For more information about our digital solutions, feel free to contact us at info@mychefpro.com. We’ll be happy to help you!
